The Molly Awards
Investigative news outlet The Texas Observer is a nonprofit newsroom with deep roots in progressive Texas journalism. Legendary columnist Molly Ivins served as co-editor of the magazine in the 1970s, and the publication now honors her memory with an eponymously named awards show. The annual event is central to the organization's fundraising strategy, so it was critical that in the absence of a live event, they offer prospective donors a rich virtual experience.
We anchored the show with a series of pre-taped roundtable discussions with writers and editors from the Observer. Shouting out donations in real-time and presenting awards to honorees who joined remotely, Becky Bullard and Ashley Cheng co-hosted the show live from our South Congress studio in Austin.